12/2/2023 0 Comments Crunch n munch 1982 commercialAs for me, I’ve decided I don’t want any more. It seems like it would be a wise business decision to just raise the price a little and put better prizes in there, if for nothing more than goading kids into bugging their parents to buy them Cracker Jacks. I had thought that maybe they might have improved their prizes or something, but I was wrong. There was something written inside the paper, too, but it was too boring for me to remember it. First of all, it was rather difficult to separate the two layers, and then I got inside to find a sticker with a cartoon dog on it. It was sealed up inside a small paper “envelope”, which I had to peel back to get to the actual prize. I was curious about the prize, and then I found it. Well, I was in the store last night and walked by a package of Cracker Jacks for the millionth time over the past 20 years and I decided to pick up a package of it, just for the heck of it. You’d just lick your hand or your arm, then press the tattoo down for a minute or two while the colors transferred. Sometimes a little plastic thing, sometimes a temporary and colorful tattoo. I mean, it was good, but the prizes were cool then. When I was a kid in the 70s, getting Cracker Jacks was always about the prize. But never mind me, what about the children!?! I might actually be persuaded to buy another box if there was some sort of trinket or collectable in there, but not a piece of paper – maybe if they upgrade the text to the meaning of life or winning lottery numbers I’d reconsider. I know, what would a 34 year old do with a paper owl whistle or an olympic action card, but at least it’s something more than a “fact” you can just google on a Major League baseball team. My “prize” was a team fact about the Chicago White Sox. In a related note I’d like to point out those who haven’t had Cracker Jack in a while, that the prizes are lame and just a peice paper. We both liked each of these, but I continued eating the Cracker Jack and Ethan finished the Crunch ‘n Munch. Ethan liked this and I did at first but found the flavor so strong that it was a little overwhelming after a few handfuls. Another difference is that was popcorn was fluffier and the peanuts were “glued” onto the popcorn pieces with the coating. The taste was much different with it’s strong buttery flavor. Also, the caramel was considerably thicker. The first thing we noticed was the color, this was much lighter and a shade of yellow. I thought it was lot better than expected, we both gave this the thumbs up. There was an enjoyable contrast between the caramel and peanuts and it had an overall toasty quality. The popcorn was covered with a coating of medium/dark brown caramel that was kind of like shellac, but in a good way that provided a hard shell that crunched nicely against the fluffyness of the popcorn. Ethan helped me out with this evaluation. I don’t know why I never really got into the candy-coated popcorn thing, but this blog has got me to try things I don’t usually eat and I was looking forward to finding out why this concept has survived from the Victorian era. My only experience with either of these was Cracker Jack at a friend’s house once when I was a kid, but that was it. Cracker Jack was introduced in 1893 and Crunch ‘n Munch came out in the 1960’s. Both of these are caramel-coated popcorn with peanuts.
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